Cesar coordinates video and contributes to ImpactAlpha's social media strategy. He spent more than 20 years in broadcast television as a promotions manager and producer, with an emphasis on news marketing, at WGN-TV, CBS Chicago, KTVU-TV and, most recently, KPIX-TV in San Francisco. His media career began as an editor at Test Positive Aware, a Chicago-based nonprofit. He earned a master's degree from Northwestern University's Medill School of Journalism and a B.A. from Wofford College. Cesar grew up in Spartanburg, S.C. where he was raised on good Southern cooking and anticuchos and ceviche from his parents' native Peru. He lives in Berkeley, Calif., with his husband and son.